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What are esports?

Esports is one of the fastest growing sectors.

For the uninitiated this is the playing and viewing of videogames competitively.

Much like traditional sports there's involvement at every level; from grassroots to professional if you want to play.  If you prefer to watch esports then there's a lot of content streamed (in realtime in Twitch, Mixer and Caffeine), saved (on platforms like YouTube) and in physical venues (like Wembley Arena!).

See our esports Blog posts for more information.


We truly understand esports: what it is, where it's going and where it fits with clients.  Because of this we engage with UKIE's esports sub-group to help steer UK esports and help it grow.

We've provided the architecture and development of several esports platforms to support both play, engagement and competitive tournaments.

As examples:

- For the (fantastic) guys at we built their University engagement platform and integrated it into an existing Tournament system (Epic.LAN - also fantastic people!).

- With (the lovely people at) GAME's Belong we're responsible for the booking engine for their arenas, and their bespoke tournament platform.

and there's more we can't talk about publicly!




What can Code Wizards do?

Having esports is great but it's no use if it's not integrated into your game, your platforms, your login/registration (SSO/account services) or apps.

We're experts at integrating: reducing friction for the player, ensuring they engage as closely as they can with you, and making the whole thing fun.

Games can be linked to results are automatically fed into the platform so playing data and the results (+ adjudications) are all fed into the esports platform.

Platforms typically benefit from bringing the action into your environment.  Leaderboards and results are automatically updated, tournament and competitions can be easily visible to everybody, and people can enter the competitions without having to jump through hoops.

Account services/Single Sign-On allows players to update their esports data directly within your profiles alongside your users.  They log in the same but they can add their social identities, gaming identities, avatars and preferences centrally.  In this way you're in control: if somebody leaves and you remove / hold their account then that automatically feeds into the account services and stops them logging in.  You manage your own userbase..

Apps can bring all the above together putting esports directly into the hands of your users/players.

Code Wizards Work With

LAN gaming has returned
...and it's going to be epic!

Working In Partnership

We're up for (almost) anything.

Our partner network is continuing to grow with like-minded companies that can add value to our mutual client offering. If you would like to learn more about how we can grow together get in touch.